I am a Senior UX designer & curious developer. I've been passionately creating user-centered design experiences for over 10 years.
I live in the San Francisco, Bay Area with my Fiance.
I'm an avid player of boardgames, and dream to publish my own table-top RPG. My PS4 gets a lot of use, from Destiny 2, to finding new music on YouTube.
Macy's Design Challenge
Karen is a fashionable shopper who keeps up on celebrity trends. She likes to stay in the know and appreciates concierge services to personally find what she's looking for. Karen is inspired by celebrity trend-setters and though may not be as thrifty as other shoppers, she does appreciate true value for her money.
Kim Kardashian is one of Karens fashion idols and keeps up with her photoshoots and celebrity appearances.
Key design solutions:
Personally engaging experience - Karen likes Kim Kardashian.
Easy to find Karens celebrity styles by curating results with AI.
Quicky purchace items with 'quickpay' feature.
Returning customer - celebrity trends come and go. Karen will be back to see who's wearing what where.